For years, the blockchain space has been flooded with innovation. Yet, one critical piece has been missing: a unified gateway where multiple asset classes, from crypto to tokenized real-world assets, coexist under one roof. Investors have long been forced to choose between fragmented platforms, each covering only part of the financial landscape.
INX has been solving this challenge for some time, bringing the efficiency and transparency of blockchain to the full spectrum of assets. Now, as the market matures and the language of tokenization becomes widely recognized, we’re taking the next step forward. Our new website reflects this evolution: a digital representation of the traditional trading world, seamlessly merged with blockchain. We didn’t just put assets on-chain, we tokenized the entire trading experience.
Why the Change?
Until now, the INX platform carried a design language shaped by its institutional roots: structured, technical, and built to emphasize compliance. While compliance remains our foundation, the market has evolved. Retail investors are entering the Real World Asset (RWA) space at scale, looking for platforms that are clear, intuitive, and easy to use.
Our new website reflects this shift. The redesign introduces:
- Retail-first navigation — streamlined around trading, launching, and learning.
- Clearer storytelling — explaining RWAs and tokenization in simple, approachable terms.
- Unified platform identity — showcasing crypto, tokenized equities, and security tokens side by side.
- Mobile-first experience — optimized for on-the-go access and engagement.
Connecting to the RWA Sector
Real World Assets (RWAs) are already here, reshaping global finance. On INX, investors can access tokenized shares of major companies such as Nvidia, Google, and Tesla, as well as tokenized equity in private companies and commodities linked assets like PAX Gold and Aktionariat. These products open the door for retail investors to diversify and participate in markets that were once restricted to institutions and the few with exclusive access.
By rebuilding our digital presence, INX ensures retail investors can access these opportunities securely with clarity, transparency, and confidence.
Looking Ahead
INX has always stood at the intersection of regulation and innovation. As pioneers in the tokenization space, we see the new website launch as a commitment to shaping the retail experience in regulated digital markets.
This is the new INX: built for retail, anchored in compliance, and focused on the future of Real World Assets.
